About
Kylie Jenner is an American media personality and fashion influencer with 391 million Instagram followers. She curates streetwear looks—oversized hoodies, statement sneakers—and partners with major brands. Based in the United States, she also runs the KHY fashion label and the King Kylie cosmetics line.
Key facts
- Kylie Jenner was announced as the newest brand ambassador for Adidas (MOJEH).
- She launched her own fashion label KHY before expanding into streetwear (Nylon).
- Her personal shoe collection mixes high‑end and affordable sneakers, shaping sneaker trends (Amourvert).
- She maintains relationships with luxury houses Balmain, Versace, Jean Paul Gaultier, Maison Margiela, Mugler and Schiaparelli (W Magazine).
- A 2018 tweet by Jenner caused Snap Inc.'s market value to drop by about $1.3 billion (Vogue).
Brands
Adidas
Kylie Jenner is the newest brand ambassador (MOJEH).
KHY
Fashion label launched by Kylie Jenner (Nylon).
The Grandquists
Stylist duo who work with Kylie Jenner (Nylon).
Cartier
Kylie Jenner wore Cartier metal bracelets during her Tumblr days (Nylon).
Miu Miu
Kylie Jenner featured in Miu Miu coverage (Nylon link).
Chanel
Kylie Jenner attended Chanel Haute Couture show (Nylon).
Balmain
Long‑standing friendship with Balmain’s Olivier Rousteing and frequent wearer (W Magazine).
Versace
Kylie Jenner includes Versace pieces in her wardrobe (W Magazine).
Maison Margiela
Designer house linked to Kylie Jenner’s fashion connections (W Magazine).
Mugler
Designer house linked to Kylie Jenner’s fashion connections (W Magazine).
Schiaparelli
Designer house linked to Kylie Jenner’s fashion connections (W Magazine).
King Kylie cosmetics
Kylie Jenner’s beauty line teased on Snapchat (Vogue).
Chrome Hearts
Kylie Jenner was photographed wearing a Chrome Hearts beanie (Star Style).
People
Jean Paul Gaultier
Designer with whom Kylie Jenner has a professional relationship (W Magazine).
Olivier Rousteing
Decades‑long friendship with Kylie Jenner (W Magazine).
Kendall Jenner
Sister who frequently twins with Kylie Jenner (W Magazine, Nylon).
Kanye West
Brother‑in‑law whose Adidas partnership Kylie Jenner follows (MOJEH).
Gigi Hadid
Also cosigned the flip‑flops Kylie Jenner promoted (InStyle).
Jennifer Aniston
Also cosigned the flip‑flops Kylie Jenner promoted (InStyle).
Companies
Amazon
Retailer linked to the flip‑flops Kylie Jenner posted about (InStyle).
Snap Inc
Company whose market value fell after a Kylie Jenner tweet (Vogue).
Publications
BBC
Reported the $1.3 billion market‑value loss for Snap (Vogue).
Star Style
Features galleries and articles on Kylie Jenner’s outfits (Star Style).
Nylon
Published multiple analyses of Kylie Jenner’s style and brand launches (Nylon).
MOJEH
Reported Kylie Jenner’s Adidas ambassadorship (MOJEH).
W Magazine
Covered Kylie Jenner’s red‑carpet evolution and luxury brand ties (W Magazine).
InStyle
Reported on Kylie Jenner’s flip‑flop cosign (InStyle).
Vogue
Discussed Jenner’s Snapchat campaign and its market impact (Vogue).
Amourvert
Highlighted Kylie Jenner’s influential shoe collection (Amourvert).
Other
Instagram
Primary channel where Kylie Jenner shares fashion content (multiple sources).
Snapchat
Hosted a 24‑hour exclusive campaign for Kylie Jenner’s cosmetics (Vogue).
X
Platform where Kylie Jenner posted the tweet that impacted Snap’s stock (Vogue).
Tumblr
Early social platform where Kylie Jenner showcased Cartier accessories (Nylon).